Empower Your Sales Team with Automation to Close More Deals!

Are you a small-scale business that has big growth goals? These days we have a lot of competitions that shadow over your business, standing in the way of your growth. Every day, our only thought would be how to beat our competitors.

Are you looking for an incredible tool that helps to streamline your sales process that helps to outpace your competition?

Then, let me introduce you to sales automation!

In this blog, let’s explore sales automation and gain insights on how it helps your sales team to close more deals.

What is Sales Automation?

Sales Automation is software that helps your sales department to enhance their productivity by automating routine and rule-based tasks. This in turn allows the sales team to focus more on closing more deals effectively.

Here are few examples of automating sales process:

• Scheduling follow-up emails
• Outreaching customers through phone calls, SMS, and email
• Automated chatbots that instantly respond to customer queries.
• Using AI generated responses for customer feedback

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Before knowing about the benefits of sales automation, let me give you some electrifying stats about sales automation:

Sales Automation Trends

60% of sales professionals say that AI/automation tools are important to their overall sales strategy. (HubSpot)

Sales professionals save an average of two hours and seven minutes daily using AI/automation tools for prospect outreach. (Happysales.ai)

39% of companies said one of the benefits they most valued was lead generation. With sales call automation and other tools, these companies stated they got higher quality prospects.

Over 75% of companies saw increased conversions since the implementation of sales call automation tools.

Having known about the trending stats, let’s delve into the benefits of sales automation in closing more deals.

How Automation Helps Your Sales Team to Close More Deals?

1. Eliminate the Burden of Repetitive Sales Tasks

As we all know, the sales team is the crucial pillar of any business. Therefore, strengthening the productivity of the sales team is an essential factor. You can eliminate the burden of routine sales tasks. You can do this by automating your sales process by crafting a personalized sales strategy. The major benefit of sales automation is that it helps your sales team to automate the repetitive tasks, so that the sales team can concentrate on strategic and creative tasks. The more they focus on activities related to sales engagement, the more chances they get to close the more they get a chance of closing deals effectively.

2. It Helps You Identify Potential Customers

When it comes to business, data is the cornerstone. The more you understand about your customers, the better you can upscale your sales strategy. Sales automation helps you collect enough insights about the customers. Sales automation plays an indispensable role in keeping the data aligned. With this, the sales team can extract the data of potential customers rather than wasting time on uninterested or irrelevant leads.

With sales automation, your sales team can benefit by gaining genuine leads which helps to increase conversion rates.

3. Enhanced Communication

Sales automation helps to enhance your communication process by setting auto-generated responses for your client’s frequently asked questions. With this, the sales team can save time focusing more on highly important tasks. Besides, you can increase customer satisfaction with prompt responses. By integrating AI generated response, you can ensure providing personalized response to customers. Although automated response is not an exact replacement for a customer service executive, it helps to enhance the experiences of both businesses and customers

4. Make Customer Relationships a Priority

The crucial part of sales activity includes building and maintaining smooth relationships with customers. The pivotal activities of the sales process include interaction with potential customers, collecting payments, handling critical issues, scheduling meetings, etc. Customers usually expect customized experience and retrieve desired details. Also, you can build a smooth relationship with customers by automating tasks like follow-up emails, creating and running campaigns, scheduling meeting with customers, assigning leads to respective sales executives, and so on.

5. Simplifies the Process of Reporting and Tracking

For better decision making, and enhancing sales productivity, reporting is an indispensable pursuit. With sales automation, you can effortlessly track leads based on specific metrics. Also, you can automatically segment each lead to the various marketing and sales channels that enhances conversion. Also, you can save time on creating reports as you can generate customized reports which in turn helps for better decision making. When businesses must deal with ample data that has to be monitored every day, sales automation is essential to efficiently process and analyze every data and make decisions accordingly.

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Take Away

Overall, sales automation is a fantastic way to grow your sales by closing more deals effectively. There are many types of sales automation tools that are significant for sales teams. Choosing the best sales automation software for your business relies on the business goals you aim to achieve, budget, size of the business, and so on. Therefore, it is essential to review your business objectives and evaluate different software before deciding the right tool.

With iSQUARE’s sales automation software, you can improve your sales and marketing campaigns with ease. Our customized sales automation software helps you to reach the right customers at the right time by eliminating tedious manual efforts. Interested in automating your sales operations? Schedule a call with our team of experts!